Mega Super Prompts

Desenvolva estratégia completa de Go-to-Market para SaaS B2B de Revenue Intelligence (AI que analisa pipelines de vendas predizendo churn, upsell opportunities, deal velocity). Target: empresas SaaS/tech 50-500 employees, ARR objetivo $3M ano 1. **FASE 1: FOUNDATION & ICP (Dia -30 a -15)** *Market Research Quantitativo:* - Entreviste 75 VPs Revenue em 3 segmentos: Early-stage SaaS ($5-20M ARR), Growth SaaS ($20-100M ARR), Enterprise Tech ($100M+ ARR) - Questões específicas: "Quanto tempo gasta analisando pipeline manualmente?" (quantifique horas/semana), "Qual % forecasts estão corretos ±10%?" (benchmark precisão), "Quantos deals perdidos por falta visibility?" (calcule revenue perdido) - Crie matriz Pain vs Willingness-to-Pay: Plot dores em eixo Y (severity 1-10), budget disponível eixo X ($100-10K/mês) - ICP final: Head of Revenue Ops em SaaS Series B-C, usando Salesforce/HubSpot, equipe vendas 15-50 reps, deal cycle 30-90 dias *Competitive Intelligence Deep-Dive:* - Analise Gong, Clari, People.ai: Feature matrix 50+ capabilities (call recording, forecasting accuracy, deal scoring, integration depth) - Positioning gap identificado: Nenhum competitor combina REAL-TIME pipeline health alerts + automated playbook recommendations baseado em ML patterns - Pricing comparison: Gong $1200/user/ano, Clari $900/user/ano → nossa estratégia: $600/user/ano (underprice 40% para penetração rápida) *Product-Market Fit Validation:* - Beta pilot com 8 design partners (4 early-stage, 3 growth, 1 enterprise) - Success metrics: 70%+ weekly active users, 5+ ações tomadas por insight AI (ex: rep mudou approach após alerta churn risk), NPS >40 após 60 dias - Collect 12 case studies quantificados: "Aumentou forecast accuracy de 62% para 89%", "Reduziu churn $240K anual via early warnings" **FASE 2: PRE-LAUNCH CONTENT ENGINE (Dia -14 a 0)** *Thought Leadership SEO:* - 15 blog posts técnicos 2000+ palavras cada: - "The Revenue Ops Stack 2026: Complete Guide" (pillar content, target keyword "revenue operations tools", 2900 searches/mês) - "Forecast Accuracy Benchmarks by Industry: Data from 500+ SaaS Companies" (original research, linkbait para TechCrunch/VentureBeat) - "Churn Prediction Models: Random Forest vs Gradient Boosting vs Neural Networks" (technical depth para data science buyers) - Guest posts em 5 industry publications: SaaStr, Revenue Collective Blog, Sales Hacker, GTMnow, Modern Sales Pros - Video series YouTube: "Revenue Ops Teardowns" - analisa públicamente pipeline strategy de Stripe, Notion, Figma (8 episódios 15min cada) *Lead Magnets Premium:* - "The Revenue Intelligence Maturity Model" (framework 5 stages: Reactive → Descriptive → Diagnostic → Predictive → Prescriptive, self-assessment tool) - "SaaS Forecasting Template" (Google Sheets com fórmulas ML-inspired, 10K+ downloads esperados) - "Churn Risk Scoring Methodology Whitepaper" (42 páginas, peer-reviewed by 3 revenue leaders famosos) *Product Hunt Prep Intensivo:* - Hunter confirmed: [Name], 12K followers, #1 Product of Day track record 8x - 150 upvoters pre-commitados via outreach personalizado (segmentado: 50 revenue ops, 50 founders SaaS, 50 data scientists) - Launch copy A/B tested: 5 headlines testados com audience 500 pessoas, winner: "Stop Guessing Your Forecast. Let AI Tell You What'll Close." - Demo video 90 segundos: Problem (30s forecast frustration) → Solution (30s product demo) → Results (30s customer testimonial clip) **FASE 3: LAUNCH WEEK BLITZ (Dia 1-7)** *Day 1 - Product Hunt:* - Post terça 00:01 PST (timezone advantage) - Founder monitoring comments 24/7, response time <15min - Prepared responses para top 30 perguntas antecipadas ("Integra Pipedrive?", "Pricing para <10 users?", "Data privacy GDPR?") - Stretch goal: Top 3 Product of Day (requires 400+ upvotes) *Day 2-3 - PR Offensive:* - Press release distribuído: PRWeb (tier premium $400) + direto para 27 jornalistas tech (relationship mapping: quem cobriu Gong Series C, Clari IPO) - Pitch angle exclusivo: "Former Salesforce ML Lead Builds AI That Predicted $2M in Saved Deals During Beta" - Backup angle se primary falhar: "Revenue Intelligence Market to Hit $15B by 2028 - New Startup Challenges Gong/Clari Duopoly" - Podcast tour: 7 podcasts agendados (SaaStr, Revenue Collective, Sales Hacker, Exit Five, GTM Innovators, Predictable Revenue, Modern Sales) *Day 4-7 - Paid Acquisition Test:* - LinkedIn Ads: $15K budget total, 3 audiences testadas - Audience 1: Title "Revenue Operations" + company size 51-500 + industry "Computer Software" - Audience 2: LinkedIn Groups members (Revenue Ops Professionals 8K members, Pavilion 12K members) - Audience 3: Website retargeting (visited pricing page, não converteu) - Ad creative: 5 variants (video demo, customer testimonial, data visualization chart, founder story, feature comparison table) - Landing page: 3 versions A/B/C test (long-form vs short-form vs interactive calculator) - CPC target: $8-12 (benchmark para B2B SaaS), CPL target: $150-200, SQL target: $800 *Day 4-7 - Community Infiltration:* - Reddit: r/sales (2.1M members) - native post "I analyzed 10K lost deals to find patterns. Here's what I learned." (soft product mention no comments) - Slack communities: RevOps Co-op (4K members), SaaS Growth Hacks (6K), Pavilion (invite-only 2K) - offer free pipeline audits primeiros 50 requests - Twitter/X: Thread storm founder personal (18 tweets data-driven insights sales forecasting), retweets coordenados de 12 influencers revenue (pre-negotiated) **FASE 4: GROWTH FLYWHEEL (Dia 8-90)** *Content Scaling 3x/Semana:* - Editorial calendar: Mon (data-driven insight post), Wed (how-to tactical guide), Fri (customer story/case study) - SEO cluster strategy: Hub page "Revenue Intelligence Ultimate Guide" linking to 25 spoke pages (cada spoke = long-tail keyword como "churn prediction salesforce", "forecast accuracy metrics") - Repurpose content 1→7: Blog post → LinkedIn article → Twitter thread → YouTube video → Podcast episode → Email series → Webinar *Partnership Ecosystem:* - Integration launches: Salesforce (priority 1), HubSpot (priority 2), Pipedrive, Close, Outreach - Co-marketing agreements: 4 tools complementares (Calendly scheduling, Gong call analysis, Apollo prospecting, ChartMogul analytics) - "Better Together" campaigns: Joint webinars 500+ attendees, co-branded content, reciprocal email sends - Referral program: Partner refers customer → 20% recurring commission 12 meses OR $5K one-time *PLG Motion Experimentation:* - Freemium tier: 5 users, basic forecasting, 30-day data retention, Salesforce integration only - Activation goal: User creates first forecast model within 48h (triggers onboarding email sequence) - Aha moment metric: View 3+ AI insights → 65% convert trial→paid (optimize onboarding funnel para accelerate this) - Viral loop: "Share this insight with teammate" button → recipients get teaser + signup CTA *Events & Field Marketing:* - SaaStr Annual sponsorship: Booth tier Silver ($25K), speaking slot submitted (topic: "How We Predicted $10M in Pipeline Risk Using ML") - Regional dinners: 6 cities (SF, NYC, Austin, Seattle, Boston, Denver), invite 15 revenue leaders each, intimate roundtable format - Webinar series monthly: "Revenue Ops Masterclass" com guest speakers VPs famosos (Stripe, Snowflake, Datadog) **METRICS DASHBOARD (Weekly Tracking):** *Acquisition Funnel:* - Website visitors: 50K (launch week spike) → 80K (month 2) → 120K (month 3) - MQL (Marketing Qualified Leads): 600/mês average Q1 - SQL (Sales Qualified Leads): 180/mês (30% MQL→SQL conversion) - Opportunities created: 90/mês (50% SQL→Opp) - Closed-Won: 25 customers/mês end of Q1 (28% win rate) *Activation & Engagement:* - Trial signups: 1200/mês - Trial activation (first model created): 720/mês (60%) - Trial→Paid conversion: 180/mês (15% of activated) - Time-to-value: median 3.2 days (target: <5 days) *Revenue & Economics:* - MRR: $0 → $12K (month 1) → $35K (month 2) → $72K (month 3) - Average deal size: $14.4K ACV (24 users × $600/user) - CAC: $1650 (target: <month 3 <$2000) - CAC payback: 8.2 months (target: <12 months) - LTV:CAC ratio: 2.8:1 (target: >3:1 by month 6) **CONTINGENCY PLAYBOOKS:** *If Product Hunt fails (não Top 5):* - Activate Plan B: Hacker News launch day seguinte (prepare story angle "Show HN: I built AI that predicted $2M in saved deals") - Reddit AMA: r/SaaS, r/startups, r/entrepreneur (founder 3-hour AMA) - Outbound blitz: 5000 ultra-personalized emails usando Apollo.io (mention recent funding, job changes, tech stack) - Paid ads double-down: Increase LinkedIn budget $10K→$25K, test Google Search ads "Gong alternative", "Clari competitor" *If trial→paid <10%:* - Emergency UX audit: Hire conversion expert (Baymard Institute caliber), identify friction points - High-touch onboarding pivot: Every trial gets 30min 1-on-1 kickoff call (scale: hire 2 CSMs dedicated) - Pricing urgency: Introduce early-adopter 40% discount (limited 100 customers), public countdown timer - Feature gap analysis: Survey churned trials - qual feature missing crítica (build sprint emergency 3 semanas) *If competitor launches killer feature:* - Fast-follow sprint: 2-week development cycle (cut corners documentation/testing aceitável) - Roadmap transparency: Public announcement "Coming in 6 weeks" (buy time, show commitment) - Messaging pivot: Emphasize diferenciador #2 (ex: if they copy forecasting, highlight our churn prediction superiority) - Customer reassurance: Email blast existing customers "Here's why we're still best choice" (lock-in tactics: annual discount upgrade) **BUDGET ALLOCATION (Total $150K Q1):** - Paid Ads: $50K (33%) - LinkedIn $35K, Google $10K, Reddit $5K - Content/Creative: $30K (20%) - Writers $12K, Designer $8K, Video production $10K - PR/Events: $35K (23%) - SaaStr sponsor $25K, dinners $6K, PR firm retainer $4K - Tools/Software: $20K (13%) - MarTech stack (HubSpot, Apollo, Clearbit, Mutiny, Chili Piper) - Partnerships/Affiliates: $10K (7%) - Referral payouts, co-marketing costs - Contingency: $5K (3%) - Emergency budget overruns **SUCCESS CRITERIA (By End of Q1):** ✅ 250 paying customers (average 24 users each = 6000 seats total) ✅ $72K MRR ($864K ARR run-rate) ✅ Featured em 1+ tier-1 publication (TechCrunch, VentureBeat, WSJ, Forbes) ✅ 40+ G2 reviews, 4.6+ star rating ✅ 15% trial→paid conversion sustainable ✅ NPS >50, logo churn <5% monthly ✅ 3 enterprise deals ($100K+ ACV) in pipeline **DELIVERABLES:** - Weekly dashboard Google Data Studio (real-time sync HubSpot + Stripe) - Bi-weekly strategy review deck (what's working, what's not, pivots) - Monthly competitive intel report (track Gong/Clari announcements, pricing changes) - QBR presentation board-ready (progress vs goals, learnings, Q2 plan)

Plano completo de recuperação para restaurante fine dining 2 Michelin Stars (perdidas 2023), 140 covers/dia capacidade, 45 funcionários, déficit operacional $800K/ano, localização prime SF Union Square. **MÊS 0: DIAGNÓSTICO CIRÚRGICO** *Análise Financeira Forense (Contratar CFO Interino Hospitality):* - P&L detalhado últimos 36 meses: identificar EXATO momento início declínio (Q2 2022: revenue -12%, Q3 2022: -23%, Q4 2022: -41%) - Root cause analysis: Chef executivo saiu Agosto 2022 (substituído por sous-chef jr), crítica devastadora NYT Setembro 2022 (2.5 stars → 1 star), COVID aftershock foot traffic -35% - Cost structure breakdown atual: - Food cost: 39% (ideal fine dining: 28-32%) - Labor: 48% (ideal: 30-35%) - Rent: 12% ($42K/mês fixo não-negociável) - Overhead: 8% - NET MARGIN: -7% (target: +8-12%) - Break-even calculation: Precisa 95 covers/dia average ticket $185 para atingir zero (atualmente: 52 covers/dia, ticket $165) *Análise Operacional (Mystery Dining 10x em 3 Semanas):* - Contratar serviço profissional Michelelin-grade (CookHouse Consulting ou similar) - 10 visitas diferentes: 4 jantar weekend, 3 jantar weekday, 2 almoço, 1 private dining - Métricas quantificadas precisas: - Tempo médio seating → menu → order taking: 18min (benchmark Michelin: <12min) - Average wait entre courses: 22min (benchmark: <15min) - Temperatura pratos mensurada termômetro: Peixe servido 58°C (ideal: 52-54°C), carne 48°C (pedido medium-rare 55°C) - Wine service lapses: 6 de 10 visitas sommelier não apresentou garrafa corretamente, 4 de 10 serviu temperatura errada - Mise-en-place errors: 3 de 10 talheres sujos/manchados, 2 de 10 guardanapo não trocado entre courses *Online Reputation Autopsy (Scrape 800+ Reviews):* - Yelp (340 reviews): Average 3.2 stars (was 4.6 in 2021) - Top complaints: "Food bland" (mentioned 89x), "Service slow" (67x), "Overpriced" (54x), "Not same quality" (43x) - Google (285 reviews): 3.4 stars (down from 4.7) - OpenTable (195 reviews): 3.8 stars, but "recommend to friend" apenas 52% (was 87%) - Sentiment analysis timeline: Negativo spike Setembro 2022 (NYT review), nunca recuperou - Influencer coverage: Zero nos últimos 8 meses (before: 2-3 features/mês food bloggers) **MÊS 1-3: AÇÃO IMEDIATA (Não Esperar Perfeição)** *1. Rescue Culinário de Emergência:* - RECRUIT consultant chef Michelin 3-star pedigree: Negociar 90 dias $25K + success bonus ($10K se reviews melhorarem >3.8) - Menu surgery radical: - Eliminar 55% dos pratos (32 items → 14 items focused) - Manter APENAS signature dishes com >30% food margin E histórico positive mentions em reviews - 5 novos pratos "Instagram-moment" (visual wow factor: smoke cloche, tableside flambé, edible flowers arrangement) - Prix-fixe obrigatório: $195 5-course (elimina variabilidade, estabiliza kitchen flow, aumenta ticket) - Kitchen process re-engineering: - Recipe standardization digital: Cada prato documentado video step-by-step, portions pesadas gramas (before: eyeballed) - Mise-en-place checklist: 47 items pre-service (printed daily, chef signs off) - Expo station upgrade: Calor lamps + pass-through window redesign (reduce plating→table time 40%) *2. Service Excellence Reboot Total:* - Fire bottom 20% staff (9 pessoas): Quem tem >3 guest complaints documented ou attendance issues - Recruit rockstar Maître d': Roube do French Laundry ou Eleven Madison Park (offer $120K + 2% revenue profit-share) - Service training intensivo 2 semanas: - Wine pairing knowledge: Staff deve passar blind tasting test 15 wines (scoring 12+/15) - Table-side service choreography: Video gravado mock services, feedback loop brutal - Conflict de-escalation: Role-play scenarios (guest vinho corked, dish took too long, wrong order) - Technology upgrade: - Tablet POS tableside: Waiters input order instantly (eliminate handwritten → kitchen lag) - Kitchen display system: Track timing EXATO cada course cada mesa (alert if any delay >2min from target) - SMS guest: "Your table ready 5min" (reduce wait frustration) *3. Food Cost Optimization Forensics:* - Supplier negotiation aggressive: 3 bids cada ingredient category (protein, produce, dairy, wine) - Switch fish supplier: Current $32/lb halibut → New supplier $26/lb (save $15K/ano) - Cheese import direct: Eliminate distributor middleman (before: $28/lb Comté → now: $19/lb direct from France) - Portion control enforcement: Kitchen scale obrigatório cada plated component (before: 8oz protein plated, after: 6.5oz) - Waste reduction system: Daily log food waste by category, identify top waste sources - Discovered: 18% lettuce wasted (over-ordering) → Reduce order 25%, save $8K/ano - Bread waste: 40% não consumido → Offer bread basket opt-in só (antes: automatic), save $12K/ano - Target food cost reduction: 39% → 31% em 90 dias (economiza $140K/ano) **MÊS 4-9: TRANSFORMAÇÃO EXPERIÊNCIA** *Interior & Ambiance Evolution ($85K Budget):* - Lighting redesign professional (hire LD from hospitality firm): - Replace harsh 4000K downlights com warm 2700K dimmers (Lutron DALI system) - Add accent lighting: Uplights em architectural features, LED strips sob banquettes - Candlelight upgrade: Real beeswax candles custom holders (before: tea lights cheap) - Table reconfiguration: - Reduce capacity 140 → 110 covers (add 40cm spacing entre tables = privacy premium) - Banquette reupholster: Velvet burgundy (before: worn leather cracked) - Charger plates upgrade: Gold rim Bernardaud (before: plain white) - Bathroom luxury details (guests judge tudo): - Touchless faucets Kohler, Diptyque soap dispensers, linen hand towels (not paper) - Fresh flowers daily, scent diffuser (Le Labo Santal 33) - Mirror LED backlit + individual vanity stations *Sensory Signature Branding:* - Scent architecture (hire perfumer $8K): - Custom blend: Bergamot 40% + cedarwood 30% + cardamom 20% + vanilla 10% - Diffused entry + restrooms + coat check (not dining - interfere food aromas) - Signature associado brand (guests remember smell = remember restaurant) - Soundscape curation (hire DJ/musicologist): - Playlist 8 horas without repeat: Jazz 1950s French + Bossa Nova + Classical piano - BPM target 68-72 (science: promotes relaxed eating, longer stays, mais wine ordered) - Volume calibrated: 65dB dining area (conversation easy), 70dB bar/lounge - Welcome ritual signature: - Sommelier presenta mapa terroir 3D do region vinho house (interactive table visual) - Amuse-bouche sorpresa chef (not on menu, Instagram bait) - Personalized menu printed com nome guests se reserva special occasion *Menu Evolution Seasonal:* - Rotate 40% menu quarterly (keep core 60% signatures) - Ingredients hyper-local bragging rights: Partner 7 farms Bay Area (list on menu: "Tomatoes from Hill Valley Farm Petaluma", "Duck from Liberty Farms Sonoma") - Introduce "Chef's Counter" experiência: 6 seats kitchen-facing, 10-course omakase $295, chef narrates cada course (2 seatings/night, Thu-Sat) - Tasting menu name storytelling: Not "Course 1", but "The Garden - Spring pea panna cotta, mint oil, edible flowers from our rooftop garden" **MÊS 10-18: MARKETING & REPUTAÇÃO REBUILD** *PR Reconquista Estratégica:* - Invite critics tier-1 private tasting (não pagar review, mas criar oportunidade): - NYT critic (re-review): Host 4-top, full prix-fixe + wine pairing ($1200 value) - SF Chronicle: Similar approach - Eater SF, Infatuation: Build relationships editor-chef dinners - Storyline pitch: "From the Ashes: How [Restaurant] Reinvented Fine Dining After Losing Its Stars" - Angle resurrection (humans love comeback stories) - Data-driven: "95% positive reviews last 60 days vs 52% year ago" - Exclusive access: Behind-the-scenes kitchen transformation photos before/after - Media kit professional: Press photos high-res dishes (hire food photographer $3K), chef bio, restaurant history, fact sheet *Influencer Strategy Calculated:* - Tier 1 (100K+ followers): Invite 4 influencers exclusivos, oferece: - Full experience comped ($400 value) - Creative freedom (no script, genuine review) - Photographer professional provided (eles usam content, nós também) - Tier 2 (20-100K): 12 influencers, similar approach - Conditional contracts: Posting obrigatório within 5 dias, tag @restaurant + location, 3 stories minimum + 1 feed post - ROI tracking: Use UTM links bio, measure traffic spikes post-posting *Partnerships Ecosystem Local:* - "Dinner + Show" packages: - SF Symphony: $325/pessoa (prix-fixe + concert ticket), cross-promote programs - SF Opera: Similar deal, target older affluent demographic - Davies Symphony Hall, Curran Theater: Bundle partnerships - Corporate events capture: - Private dining room pitch para VPs HR tech companies (Google, Salesforce, Adobe 5min Uber away) - Offer "Executive Dinner" package: $12K for 20 guests, custom menu, sommelier presentation, AV tech - Referral program: Company books 3x/year → 10% discount + complimentary wine pairing 1 event *Digital Presence Overhaul:* - Website redesign (hire agency $15K): Before (clunky 2015 design) → After (minimalist, photo-forward, Resy integration seamless) - Instagram strategy professional: - Photographer on-site 2x/week capturing dishes (feed consistency) - Stories daily: Behind-scenes prep, staff spotlights, ingredient arrivals - Reels: 15sec videos plating techniques, sommelier tips, chef cooking - Hashtag strategy: #SFFoodie (380K), #MichelinGuide (520K), #FineDiningSF (12K) - Google My Business optimization: - Photos upload 50+ high-quality (interior, exterior, dishes, ambiance) - Respond EVERY review (positive: thank, negative: apologize + offer offline resolution) - Posts weekly: Menu updates, events, awards **MÊS 10-18: REVENUE OPTIMIZATION CIENTÍFICA** *Dynamic Pricing Intelligent:* - Yield management software (OpenTable ou Tock premium tier): Varia pricing by demand - Friday/Saturday 7pm: Prix-fixe $210 (premium slot +$15) - Tuesday/Wednesday 6pm: $180 (fill slow nights -$15) - Holidays (Valentine's, NYE): $275 (capitalize high demand) - Early-bird incentive: Reservations before 6pm = 15% off (preenche slots vazios, total revenue +12%) *Beverage Program Profitability:* - Wine list re-engineering (hire sommelier consultant $5K): - Reduce markup bottles >$150 de 300% para 200% (aumenta volume luxury wines) - Introduce BTG (by-the-glass) program larger: 18 wines (before: 8), focus margins 70-80% - Sommelier pairing obrigatório prix-fixe: Add $95 (cost $28, margin 70%), penetration rate target 60% - Cocktail program pre-dinner (before: didn't exist): - 6 signature cocktails $18-24 (cost $4-6, margin 75%) - Bartender craft training: Attend bar school 1-week intensive - Aperitivo experience: Market as "Italian tradition" (cultural cache + revenue) *Loyalty & Retention Mechanics:* - "Circle of Connoisseurs" VIP program: - Tier 1 ($5K spend/ano): Priority reservations, invitation special events, chef's table 1x/ano - Tier 2 ($10K spend/ano): All above + wine cellar tour + custom menu creation once - Track spending via POS (automatic tier assignment) - Referral program: Guest brings 3 new groups → receives wine pairing complimentary próxima visita (cost: $28, value perceived: $95) **FINANCIAL PROJECTIONS 18 MESES:** *Revenue Recovery Path:* | Métrica | Atual (Mês 0) | Mês 6 | Mês 12 | Mês 18 | |---------|---------------|-------|---------|---------| | Covers/Dia | 52 | 68 | 82 | 95 | | Ticket Médio | $165 | $185 | $200 | $215 | | RevPASH* | $26 | $38 | $49 | $61 | | Revenue Mensal | $257K | $378K | $492K | $613K | | Food Cost % | 39% | 34% | 31% | 30% | | Labor Cost % | 48% | 38% | 34% | 32% | | Net Margin | -7% | +2% | +8% | +11% | | Lucro Mensal | -$18K | +$8K | +$39K | +$67K | *RevPASH = Revenue Per Available Seat Hour (métrica hospitality standard) **RISK MITIGATION & CONTINGÊNCIAS:** *Se críticas não melhorarem após 9 meses:* - Considerar rebrand parcial: Manter localização, redesign completo interior ($200K), novo nome, distanciar passado negativo - Pivot conceito: Fine Dining → "Elevated Casual" (menos expectativa Michelin, mais accessible pricing $95-120 prix-fixe) *Se cash flow insuficiente para investimentos:* - Negociar bridge loan $150K com proprietário landlord (oferecer % equity 5% ou revenue share 2% até loan paid) - Vender wine cellar inventory excess (6000 garrafas, muitas valueless aging): Auction via K&L Wines, levanta $80-120K - Staff reduction cirúrgica: Combine roles (sous-chef #2 + pastry sous = 1 pessoa, save $65K/ano) *Se chef consultant não deliver:* - Cláusula contrato: Performance-based (30% upfront $7.5K, 70% após hitting milestones: reviews >3.8, food cost <32%, zero walkouts) - Backup plan: Approach chef #2 option (lista pre-vetted 3 chefs backup) **KPIs DASHBOARD (Tracking Semanal):** 1. Covers day-over-day growth % (target: +2-3%/semana consistente) 2. OpenTable/Yelp rating (target: 3.2 → 4.2 em 12 meses) 3. Repeat customer rate (target: 18% → 35%) 4. Average wait time between courses (target: <14min) 5. Food cost daily % (target: <31%) 6. Labor cost weekly % (target: <34%) 7. RevPASH (target: $61+ ao final) 8. Net promoter score (target: NPS >60) 9. Staff turnover monthly (target: <8%) 10. Social media engagement rate (target: 4.5%+) **DELIVERABLES:** - Dashboard financeiro real-time (Tableau + QuickBooks integration) - Checklist operacional diário (chef signs off 47 items) - Template planilha tracking food costs por category - Monthly P&L review with variance analysis - Quarterly estratégia review deck board investors

**ACT AS:** World-Class Expert in Business Strategy. **MISSION:** Act as a Senior McKinsey Consultant. Develop a robust, end-to-end strategic plan for [SaaS Startup Launch]. **EXECUTIVE SUMMARY:** - Vision, Mission, and North Star Metric. **MARKET ANALYSIS:** - TAM/SAM/SOM calculation methodology. - Competitor SWOT analysis (Porter's 5 Forces). **OPERATIONAL PLAN:** - 90-Day Roadmap (Week by Week). - Key Hires needed. - Tech stack recommendations. **FINANCIAL PROJECTIONS:** - P&L Forecast (Year 1-3). - Break-even analysis. **RISK MANAGEMENT:** - Top 5 risks and mitigation strategies. **REQUIREMENTS:** - Use professional jargon correctly. - Be extremely detailed (2000+ words output expected). - Tone: Professional.

**ACT AS:** World-Class Expert in Business Strategy. **MISSION:** Act as a Senior McKinsey Consultant. Develop a robust, end-to-end strategic plan for [SaaS Startup Launch]. **EXECUTIVE SUMMARY:** - Vision, Mission, and North Star Metric. **MARKET ANALYSIS:** - TAM/SAM/SOM calculation methodology. - Competitor SWOT analysis (Porter's 5 Forces). **OPERATIONAL PLAN:** - 90-Day Roadmap (Week by Week). - Key Hires needed. - Tech stack recommendations. **FINANCIAL PROJECTIONS:** - P&L Forecast (Year 1-3). - Break-even analysis. **RISK MANAGEMENT:** - Top 5 risks and mitigation strategies. **REQUIREMENTS:** - Use professional jargon correctly. - Be extremely detailed (2000+ words output expected). - Tone: Inspirational.

**ACT AS:** World-Class Expert in Business Strategy. **MISSION:** Act as a Senior McKinsey Consultant. Develop a robust, end-to-end strategic plan for [SaaS Startup Launch]. **EXECUTIVE SUMMARY:** - Vision, Mission, and North Star Metric. **MARKET ANALYSIS:** - TAM/SAM/SOM calculation methodology. - Competitor SWOT analysis (Porter's 5 Forces). **OPERATIONAL PLAN:** - 90-Day Roadmap (Week by Week). - Key Hires needed. - Tech stack recommendations. **FINANCIAL PROJECTIONS:** - P&L Forecast (Year 1-3). - Break-even analysis. **RISK MANAGEMENT:** - Top 5 risks and mitigation strategies. **REQUIREMENTS:** - Use professional jargon correctly. - Be extremely detailed (2000+ words output expected). - Tone: Academic.

**ACT AS:** World-Class Expert in Business Strategy. **MISSION:** Act as a Senior McKinsey Consultant. Develop a robust, end-to-end strategic plan for [SaaS Startup Launch]. **EXECUTIVE SUMMARY:** - Vision, Mission, and North Star Metric. **MARKET ANALYSIS:** - TAM/SAM/SOM calculation methodology. - Competitor SWOT analysis (Porter's 5 Forces). **OPERATIONAL PLAN:** - 90-Day Roadmap (Week by Week). - Key Hires needed. - Tech stack recommendations. **FINANCIAL PROJECTIONS:** - P&L Forecast (Year 1-3). - Break-even analysis. **RISK MANAGEMENT:** - Top 5 risks and mitigation strategies. **REQUIREMENTS:** - Use professional jargon correctly. - Be extremely detailed (2000+ words output expected). - Tone: Witty.

**ACT AS:** World-Class Expert in Business Strategy. **MISSION:** Act as a Senior McKinsey Consultant. Develop a robust, end-to-end strategic plan for [Restaurant Turnaround]. **EXECUTIVE SUMMARY:** - Vision, Mission, and North Star Metric. **MARKET ANALYSIS:** - TAM/SAM/SOM calculation methodology. - Competitor SWOT analysis (Porter's 5 Forces). **OPERATIONAL PLAN:** - 90-Day Roadmap (Week by Week). - Key Hires needed. - Tech stack recommendations. **FINANCIAL PROJECTIONS:** - P&L Forecast (Year 1-3). - Break-even analysis. **RISK MANAGEMENT:** - Top 5 risks and mitigation strategies. **REQUIREMENTS:** - Use professional jargon correctly. - Be extremely detailed (2000+ words output expected). - Tone: Professional.

**ACT AS:** World-Class Expert in Business Strategy. **MISSION:** Act as a Senior McKinsey Consultant. Develop a robust, end-to-end strategic plan for [Restaurant Turnaround]. **EXECUTIVE SUMMARY:** - Vision, Mission, and North Star Metric. **MARKET ANALYSIS:** - TAM/SAM/SOM calculation methodology. - Competitor SWOT analysis (Porter's 5 Forces). **OPERATIONAL PLAN:** - 90-Day Roadmap (Week by Week). - Key Hires needed. - Tech stack recommendations. **FINANCIAL PROJECTIONS:** - P&L Forecast (Year 1-3). - Break-even analysis. **RISK MANAGEMENT:** - Top 5 risks and mitigation strategies. **REQUIREMENTS:** - Use professional jargon correctly. - Be extremely detailed (2000+ words output expected). - Tone: Inspirational.

**ACT AS:** World-Class Expert in Business Strategy. **MISSION:** Act as a Senior McKinsey Consultant. Develop a robust, end-to-end strategic plan for [Personal Brand Monetization]. **EXECUTIVE SUMMARY:** - Vision, Mission, and North Star Metric. **MARKET ANALYSIS:** - TAM/SAM/SOM calculation methodology. - Competitor SWOT analysis (Porter's 5 Forces). **OPERATIONAL PLAN:** - 90-Day Roadmap (Week by Week). - Key Hires needed. - Tech stack recommendations. **FINANCIAL PROJECTIONS:** - P&L Forecast (Year 1-3). - Break-even analysis. **RISK MANAGEMENT:** - Top 5 risks and mitigation strategies. **REQUIREMENTS:** - Use professional jargon correctly. - Be extremely detailed (2000+ words output expected). - Tone: Witty.

**ACT AS:** World-Class Expert in Mega Marketing Campaign. **MISSION:** Design a high-impact, multi-channel marketing campaign for [Black Friday Global]. **CORE CONCEPT:** - Big Idea / "Hook" that grabs attention. **CHANNELS:** - TikTok/Reels (Short-form strategy) - Email Marketing (Drip sequence outlines) - Paid Ads (Meta/Google structure) **CONTENT CALENDAR:** - 4-Week detailed posting schedule. **KPIS & METRICS:** - CPA, ROAS, Viral Coefficient targets. **POST-CAMPAIGN ANALYSIS:** - How to measure lift and brand sentiment. **REQUIREMENTS:** - Use professional jargon correctly. - Be extremely detailed (2000+ words output expected). - Tone: Inspirational.

**ACT AS:** World-Class Expert in Mega Marketing Campaign. **MISSION:** Design a high-impact, multi-channel marketing campaign for [Rebranding Campaign]. **CORE CONCEPT:** - Big Idea / "Hook" that grabs attention. **CHANNELS:** - TikTok/Reels (Short-form strategy) - Email Marketing (Drip sequence outlines) - Paid Ads (Meta/Google structure) **CONTENT CALENDAR:** - 4-Week detailed posting schedule. **KPIS & METRICS:** - CPA, ROAS, Viral Coefficient targets. **POST-CAMPAIGN ANALYSIS:** - How to measure lift and brand sentiment. **REQUIREMENTS:** - Use professional jargon correctly. - Be extremely detailed (2000+ words output expected). - Tone: Witty.

**ACT AS:** World-Class Expert in Business Strategy. **MISSION:** Act as a Senior McKinsey Consultant. Develop a robust, end-to-end strategic plan for [Restaurant Turnaround]. **EXECUTIVE SUMMARY:** - Vision, Mission, and North Star Metric. **MARKET ANALYSIS:** - TAM/SAM/SOM calculation methodology. - Competitor SWOT analysis (Porter's 5 Forces). **OPERATIONAL PLAN:** - 90-Day Roadmap (Week by Week). - Key Hires needed. - Tech stack recommendations. **FINANCIAL PROJECTIONS:** - P&L Forecast (Year 1-3). - Break-even analysis. **RISK MANAGEMENT:** - Top 5 risks and mitigation strategies. **REQUIREMENTS:** - Use professional jargon correctly. - Be extremely detailed (2000+ words output expected). - Tone: Academic.

**ACT AS:** World-Class Expert in Business Strategy. **MISSION:** Act as a Senior McKinsey Consultant. Develop a robust, end-to-end strategic plan for [Non-Profit Fundraising]. **EXECUTIVE SUMMARY:** - Vision, Mission, and North Star Metric. **MARKET ANALYSIS:** - TAM/SAM/SOM calculation methodology. - Competitor SWOT analysis (Porter's 5 Forces). **OPERATIONAL PLAN:** - 90-Day Roadmap (Week by Week). - Key Hires needed. - Tech stack recommendations. **FINANCIAL PROJECTIONS:** - P&L Forecast (Year 1-3). - Break-even analysis. **RISK MANAGEMENT:** - Top 5 risks and mitigation strategies. **REQUIREMENTS:** - Use professional jargon correctly. - Be extremely detailed (2000+ words output expected). - Tone: Professional.

**ACT AS:** World-Class Expert in Mega Marketing Campaign. **MISSION:** Design a high-impact, multi-channel marketing campaign for [Black Friday Global]. **CORE CONCEPT:** - Big Idea / "Hook" that grabs attention. **CHANNELS:** - TikTok/Reels (Short-form strategy) - Email Marketing (Drip sequence outlines) - Paid Ads (Meta/Google structure) **CONTENT CALENDAR:** - 4-Week detailed posting schedule. **KPIS & METRICS:** - CPA, ROAS, Viral Coefficient targets. **POST-CAMPAIGN ANALYSIS:** - How to measure lift and brand sentiment. **REQUIREMENTS:** - Use professional jargon correctly. - Be extremely detailed (2000+ words output expected). - Tone: Academic.

**ACT AS:** World-Class Expert in Mega Marketing Campaign. **MISSION:** Design a high-impact, multi-channel marketing campaign for [Influencer Seeding]. **CORE CONCEPT:** - Big Idea / "Hook" that grabs attention. **CHANNELS:** - TikTok/Reels (Short-form strategy) - Email Marketing (Drip sequence outlines) - Paid Ads (Meta/Google structure) **CONTENT CALENDAR:** - 4-Week detailed posting schedule. **KPIS & METRICS:** - CPA, ROAS, Viral Coefficient targets. **POST-CAMPAIGN ANALYSIS:** - How to measure lift and brand sentiment. **REQUIREMENTS:** - Use professional jargon correctly. - Be extremely detailed (2000+ words output expected). - Tone: Professional.

**ACT AS:** World-Class Expert in Business Strategy. **MISSION:** Act as a Senior McKinsey Consultant. Develop a robust, end-to-end strategic plan for [Restaurant Turnaround]. **EXECUTIVE SUMMARY:** - Vision, Mission, and North Star Metric. **MARKET ANALYSIS:** - TAM/SAM/SOM calculation methodology. - Competitor SWOT analysis (Porter's 5 Forces). **OPERATIONAL PLAN:** - 90-Day Roadmap (Week by Week). - Key Hires needed. - Tech stack recommendations. **FINANCIAL PROJECTIONS:** - P&L Forecast (Year 1-3). - Break-even analysis. **RISK MANAGEMENT:** - Top 5 risks and mitigation strategies. **REQUIREMENTS:** - Use professional jargon correctly. - Be extremely detailed (2000+ words output expected). - Tone: Witty.

**ACT AS:** World-Class Expert in Business Strategy. **MISSION:** Act as a Senior McKinsey Consultant. Develop a robust, end-to-end strategic plan for [Non-Profit Fundraising]. **EXECUTIVE SUMMARY:** - Vision, Mission, and North Star Metric. **MARKET ANALYSIS:** - TAM/SAM/SOM calculation methodology. - Competitor SWOT analysis (Porter's 5 Forces). **OPERATIONAL PLAN:** - 90-Day Roadmap (Week by Week). - Key Hires needed. - Tech stack recommendations. **FINANCIAL PROJECTIONS:** - P&L Forecast (Year 1-3). - Break-even analysis. **RISK MANAGEMENT:** - Top 5 risks and mitigation strategies. **REQUIREMENTS:** - Use professional jargon correctly. - Be extremely detailed (2000+ words output expected). - Tone: Inspirational.

**ACT AS:** World-Class Expert in Mega Marketing Campaign. **MISSION:** Design a high-impact, multi-channel marketing campaign for [Black Friday Global]. **CORE CONCEPT:** - Big Idea / "Hook" that grabs attention. **CHANNELS:** - TikTok/Reels (Short-form strategy) - Email Marketing (Drip sequence outlines) - Paid Ads (Meta/Google structure) **CONTENT CALENDAR:** - 4-Week detailed posting schedule. **KPIS & METRICS:** - CPA, ROAS, Viral Coefficient targets. **POST-CAMPAIGN ANALYSIS:** - How to measure lift and brand sentiment. **REQUIREMENTS:** - Use professional jargon correctly. - Be extremely detailed (2000+ words output expected). - Tone: Witty.

**ACT AS:** World-Class Expert in Mega Marketing Campaign. **MISSION:** Design a high-impact, multi-channel marketing campaign for [Influencer Seeding]. **CORE CONCEPT:** - Big Idea / "Hook" that grabs attention. **CHANNELS:** - TikTok/Reels (Short-form strategy) - Email Marketing (Drip sequence outlines) - Paid Ads (Meta/Google structure) **CONTENT CALENDAR:** - 4-Week detailed posting schedule. **KPIS & METRICS:** - CPA, ROAS, Viral Coefficient targets. **POST-CAMPAIGN ANALYSIS:** - How to measure lift and brand sentiment. **REQUIREMENTS:** - Use professional jargon correctly. - Be extremely detailed (2000+ words output expected). - Tone: Inspirational.

**ACT AS:** World-Class Expert in Business Strategy. **MISSION:** Act as a Senior McKinsey Consultant. Develop a robust, end-to-end strategic plan for [E-commerce Scaling]. **EXECUTIVE SUMMARY:** - Vision, Mission, and North Star Metric. **MARKET ANALYSIS:** - TAM/SAM/SOM calculation methodology. - Competitor SWOT analysis (Porter's 5 Forces). **OPERATIONAL PLAN:** - 90-Day Roadmap (Week by Week). - Key Hires needed. - Tech stack recommendations. **FINANCIAL PROJECTIONS:** - P&L Forecast (Year 1-3). - Break-even analysis. **RISK MANAGEMENT:** - Top 5 risks and mitigation strategies. **REQUIREMENTS:** - Use professional jargon correctly. - Be extremely detailed (2000+ words output expected). - Tone: Professional.